print / social / illustration / non-profit

corgis for a cause

Corgis for a Cause is a non-profit group created by like-minded social media corgi influencers. The new brand identity distinguishes them from existing philanthrophic dog groups as well as officialize their efforts under a cohesive style. Using the group’s inspiration, a corgi, the logo integrates the furry canine into a clean, readable type design. Following the new brand identity, the fundraiser calendar and social media utilize playful illustration and soft colors to create a connected visual style.

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calendar

a minimalist and playful design focused on showcasing each month's instafamous corgi

 

logo design

a warm and inviting logotype that integrates the short-legged mascot of the group

 

web design

a clean e-commerce site designed to promote the calendar's furry models and seamlessly receive orders

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social media

a tactical social media strategy aimed at using the corgi influencers to create calendar awareness

 

web graphics

a collection of illustrated gifs to add motion and playfulness to digital media

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